Good Design Practices

Your website is where your business is like the headquarters of a company's offline. Therefore, it is important to practice the principles of good design to ensure your site reaches the maximum number of visitors and sells to as many people as possible.
Make sure you have clear direction on your web site navigation. The navigation menu should be neat and concise so that visitors know how to navigate around your website without confusion.
Reduce the number of images on your website. They make your site load very slowly and more often than not they are really not necessary. If you think any image is essential on your site, make sure you optimize them using image editing programs so that they have a minimum file size.
Keep your text paragraphs at reasonable length. If a paragraph is too long, you have to split it into separate paragraphs so that text blocks will not be too big. This is important because a block of text that is too large will deter visitors from reading your content.
Make sure your site meets web standards at www.w3.org and make sure they are cross-browser compatible. If your website looks great in Internet Explorer but breaks horrible in Firefox and Opera, you will lose many potential visitors.
Avoid using scripting languages on your site unless absolutely necessary. Use scripting languages to handle or manipulate data, not to create visual effects on your website. Heavy scripts will slow down the loading site and even crash some browsers. In addition, the script is not supported in all browsers, so some visitors might miss important information because of that.
Use CSS to style your page content because they save a lot of work by styling all elements on your site in one go.

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