After a few Google attempts failed in setting up their own versions of social media, Google's recent Google Buzz is now preparing to set up a site or service called Circles that many observers believed the social media site to rival Facebook and Twitter in the realm of social media. This news is exhaled by a site, readwriteweb.com by stating as follows: "We believe That Google will preview a major new social service called Google Circles at South by Southwest Interactive today". It seems Google should be to launch a website of their own social media if you do not want to compete or even in the near left behind by Facebook.
Economic value in the realm of social media is very high, mostly enjoyed by Facebook. It is conceivable now more than 642 million people are regular users of Facebook, 70% of which are outside the United States. The market value of Facebook is also continuously increased to reach 65 billion U.S. dollars. But news of the launch of social media sites Google version is directly contradicted by Google by saying that:
"Google has now denied Officially Circles That will launch here, but not that it exists. See below the final update, as of afternoon Texas time Google does now deny That Circles exists ".
According readwriteweb.com itself an indication of social media sites Google's version is quite strong. If later indication is correct, Google's services to be provided will offer photos, videos and share your status message. All users share the Rings, users will only be shared with the most appropriate circle of social contacts in their lives, meaning that unlike Facebook which share information about its users to all users, Circles will only allow contact with members of the circle corresponding to the user, so most not be more secure than Facebook which claimed often neglect the privacy of its users. Still according to the same site Circles will likely be displayed in an event by the ACLU, an organization that focuses on privacy and freedom. Although not believed to officially launch, but it is clear that the Circles are the major products Google in the realm of social media are expected to compete with Facebook and Twitter.
Circles service has been developed with active participation from Chris Messina, co-creator of social phenomena and successful online software, ranging from BarCamp, Hashtags and more. Messina himself refused to comment on this. In addition there is the name of Jonathan Sposato, CEO picnic photo editing service that Google acquired last year. Sposato is the person who sold two start-ups to Google earlier, one of which Phatbits, a service that was acquired by Google in 2005 which later became Google Gadgets.
Yet again Google denied this and said that no products currently under development. Google told Liz Gannes on the technology blog All Things D That they did not prepare anything. Liz Ganes himself stated that:
"When a report emerged this morning of a new social network focused on sharing nuanced called Google Circles, the company said it was not launching anything this week at SXSW. But Such a product is not even under development, Supposedly According to the people developing it. Google's Chris Messina, WHO had been pegged as one of the leaders of Circles, of toll me directly today That he "did not know what [the story] was talking about."
However, despite continued disputed by Google, at least later if it is really launched, Circles believed to offer something much different than Facebook or Twitter. So far, there is a doubt, especially on Facebook where a service user is in a large bucket that can not limit their privacy despite the fact that it is set as tight and as good as possible. A facebook user profile information can even be seen clearly by any user for privacy advocates that it is not very convenient. The converse to this, Circles is believed to limit the interaction of its users in accordance with their circle and fit it is with life off line users. This means that users Circles will indeed be limited to certain circles and selected according to user's life off line Circles, certainly an improvement compared with the areas of privacy that Facebook continues to get criticism, not half-hearted members of the senate of the United States alone.
Later Circles believed possible to communicate different things to different people in different situations. This means that there are circles of communication that is limited to certain things, such as classmates, coworkers, and family. All this in an existing social media everyone can see the activities of other users directly, but in Circles later this possibility can not be done so that more secure privacy.
Circles sources say that the development of the former possibility is strongly influenced by the social researcher Google technology, namely Paul Adams. Adams has written a book called Social Circles, which will be released this summer and he is a great deal about what is wrong with social networks, particularly the lack of respect and human context. Adams worked in the User Experience Google for four years, but only a few months after publishing a presentation about what is wrong with social networks, he left Google and moved to Facebook.
Circles later, according to people who are believed to develop as social ramahnya with other Google products, but there is greater emphasis to the design and usability. With Messina and Sposato behind him, which no doubt their quality and reliability, Circles are believed to be the next effort from Google to be in combat in social media with Facebook and Twitter. As is known, Google has done much to create a site or social measures in order to compete with Facebook, but still they continue to be behind Facebook. Almost none of Google's attempt to rival Facebook in the realm of social media to reap success. It is certainly curious and motivated to make Google more quickly in the realm.
We can mebuat list, ranging from Google Buzz, Google Wave, and Google's Open Social none could be a potent killer Facebook. In December 2010, which then appear on the site techcrunch.com a screenshot that shows the tool bar at google.com website and called the Loop, but until now not clear where it goes the tool bar. Sources in readwriteweb.com stated that Loop is the same product with Circles.
Worth the wait exactly what Google's site or service that will soon be launched and become a potent weapon for Facebook killer in the realm of social media. If once again failed to produce a service that Google can at least compete with Facebook, of their ability as a king on the Internet is increasingly in doubt. Google may also need to realize that social media is not their rations.
